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Why Baileys?

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Our Ingredients

All the ingredients we use are chosen because we believe they are the best for the horse, many are sourced locally and all are carefully selected for their quality and suitability. This, along with our meticulous production techniques, means that a bag of Baileys really is different from a bag of feed from another manufacturer; the digestibility is outstanding, so your horse gets more per scoop, with a balance of nutrients that means a Baileys-fed horse stands out with a glossy coat and superb muscle tone.  
We always stick to consistent formulations, which is why we can confidently print a list of ingredients on our packaging (rather than using tickets), and our high production standards apply across the entire range.  We manufacture to a strict code of feed safety and our production methods and conditions are carefully controlled and conform to EU and UK legislation governing animal feedstuff manufacture. Our feeds are also monitored for the presence of specified naturally occurring prohibited substances (NOPS) as defined by the rules of racing and the FEI.

We are also proud to include Alltech naturally produced feed additives in many of our feeds.  These are backed by years of research and proven to bring real nutritional benefits to the horse and include Bioplex® chelated  minerals and Sel-Plex® organic selenium as well as Yea-Sacc® yeast culture. To read more about the ingredients we use and their benefits, please visit our dedicated page here.  You can spot which feeds benefit from the inclusion of Alltech ingredients by looking out for the logos on our product pages.


Manufacturing Processes



Micronising is a cooking method which involves soaking the grain to swell the starch granules and then passing it under an infra-red heat source to swell and fracture the starch granules – a process known as “gelatinisation”. To achieve maximum gelatinisation of the starch, and thus maximum digestibility, the temperature and length of time for which the grain is exposed to the heat are crucial. Baileys are meticulous in achieving this balance with every tonne of grain that passes through, so are confident about the digestibility of the starch content of all their products. 



Extrusion is a process where grains, oil, vitamins and minerals are mixed and ground together prior to cooking. The cooking includes a combination of friction and steam pressure which raises the temperature of the feed to over 130 degrees in 8 seconds. The cooked food is then forced through dies (holes), explodes and puffs before it is flash dried. The benefits of this include increased digestion, reduced risk of excessive starch and a low density also means that extruded feeds tend to be consumed more slowly.


Quality Standards


The Universal Feed Assurance Scheme (UFAS) is designed for manufacturers of compound feeds and the Feed Materials Assurance Scheme (FEMAS) is a sister scheme designed for raw material and straights providers. Both UFAS and FEMAS are administered by the AIC (Agricultural Industries Confederation) and have been developed to provide independent verification that a company is meeting its legal obligations under general feed law. Approval under the schemes Companies are audited through the AIC on an annual basis. 

The British Equestrian Trade Association (BETA) introduced a code of practice relating to Naturally Occurring Prohibited Substances (NOPS). NOPS are any substance that can exert an effect on a horse and either naturally present within certain ingredients or occur as a result of inadvertent cross contamination during processing, before arriving at the feed manufacturer’s facility.
The code is developed for equine feed manufacturers that voluntarily wish to demonstrate and confirm that they conform to current best practice in minimising the risk of contamination by NOPS in equine feeds. Baileys is a participating company.

The code requires manufacturers to evaluate the risk of a NOPS contamination during every step of the sourcing, storage, transport and manufacturing of products, and design their quality management systems in line with the risks identified. Suppliers of raw materials are regularly audited and staff undergo rigorous training to ensure strict adherence to the Code. The code applies across a company rather than being product related.
The Code has been endorsed by the British Horseracing Authority (BHA) and the National Trainers Association. The British Equestrian Federation (BEF) acknowledges the scheme by encouraging riders to be aware of NOPS and to manage their yards in order to reduce the risk of contamination to not just NOPS but the International Equestrian Federation (FEI) Prohibited substance lists and requirements.

Baileys Horse Feeds, Four Elms Mills, Bardfield Saling, Braintree, Essex CM7 5EJ, UK
Tel: +44 (0) 1371 850247 | Fax: +44 (0) 1371 851269 | Email: info@baileyshorsefeeds.co.uk